top of page

Principal Trainer

Joel Alexander Ng

IDEO U certified

IDEO-U Certified Practitioner

Associate Adult Educator

AEP-Associate Adult Educator

ACTA Certified Trainer

Joel Ng - Design thinker trainer

"Joel is fast on his feet, has admirable associative thinking, and is great at tackling messy challenges."

Victor Alexiev, APAC Program Manager, Citi Financial Services

citi financial workshop participant

About Joel

Joel is the CEO, Founder and Principal Trainer of GRASP Guru, specialists in design thinking and innovation. Before this, he was the innovation Lead at Singapore's Ministry of Home Affairs for homeland security, and Senior Business Analyst for Service Design at the Smart Nation and Digital Government Group's Government Technology Agency (GovTech).


Joel is an IDEO-U certified practitioner in Foundations in Design Thinking, Insights for Innovation, and From Ideas to Action who has almost 20 years of experience in establishing innovation frameworks and strategies, driving people culture, and leading change programmes at both Ministry and organisational levels. He has led several national innovation and smart design programmes and maker groups to tackle citizen-facing issues in the digital transformation, counter-terrorism, socio-community and tertiary education spaces. Joel is also an Associate Adult Educator under the Institute for Adult Learning's Adult Educator Professionalism programme.

Joel is the Inventor and Master Trainer for the proprietary GRASP methodology that combines design thinking with behavioural insights and lean processing principles into a single convenient framework for holistic and robust innovation and problem solving. He also published "Innovation within GRASP - the Ultimate Cheatbook in Innovative Solutioning", a complementary practitioner's guide to the GRASP solutioning process to empower individuals with the essential tools for practical product, process and policy innovations.

Joel layers on his innovation and design thinking expertise with his experience in organisational development and engineering discipline. He has a graduate diploma in Leading and Sustaining Change from Singapore's Civil Service College and a bachelor of Electrical Engineering from the National University of Singapore. He is also a seasoned event emcee and accomplished a cappella singer.

bottom of page